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Acceptable Use Policy

Campaign Monster is committed to responsible, permission-based email communication.

Permission-based email

Customers may only send email to recipients for whom they have obtained appropriate permission or have another lawful basis to communicate. Customers are responsible for maintaining appropriate records supporting their right to communicate with their recipients.

Prohibited mailing lists

Campaign Monster prohibits the use of:

  • Purchased email lists
  • Rented email lists
  • Scraped email addresses
  • Harvested email addresses
  • Automatically collected email addresses without appropriate permission
  • Lists obtained from unauthorized third parties
  • Lists containing recipients who have previously opted out

Spam and unsolicited email

Campaign Monster may not be used to send unsolicited bulk email, spam, phishing messages, deceptive communications, or other unwanted commercial messages.

Unsubscribe requirements

Marketing emails must provide recipients with a clear and functional mechanism to unsubscribe. Customers must honor recipient unsubscribe requests and must not attempt to circumvent suppression mechanisms.

Bounce and complaint management

Customers are expected to maintain healthy mailing lists and monitor delivery performance, including bounces, complaints, and unsubscribe activity. Campaign Monster may restrict sending activity when campaigns create excessive delivery, complaint, abuse, or reputation risks.

Account suspension

Campaign Monster reserves the right to investigate, restrict, suspend, or terminate accounts or campaigns that violate this policy or create unacceptable abuse, deliverability, or reputation risks.

Customer responsibility

Customers are responsible for:

  • Their recipient lists
  • The source of their email addresses
  • Obtaining appropriate permission or maintaining another lawful basis for communication
  • Campaign content
  • Unsubscribe compliance
  • Applicable privacy and anti-spam laws
  • Maintaining appropriate records of consent or authorization

Reporting a violation

If you believe an email sent through Campaign Monster violates this policy, please report it to us.

This policy works alongside our Terms of Service and Privacy Policy.